Scent projection simply describes how far a fragrance travels from your skin not how strong, long-lasting, or high-quality it is. Think of it as distance, not volume. At Boathouse, we believe projection should be intentional, not accidental. That’s why every fragrance is labeled with a projection level, so you can choose what feels right for your day, your space, and your senses.

Not every nose experiences scent the same way. In today’s modern world... with airplanes, offices, restaurants, studios... more people are sensitive to strong fragrance than ever before. We believe fragrance should enhance a moment, not dominate it. Measured projection allows you to enjoy scent as part of your self-care, not something you have to second-guess.

We use three simple categories: Intimate: Stays close to the skin. Soft, personal, and grounding. Perfect for: quiet moments, sensitive environments, travel days, or when you want fragrance just for you. Expressive: Noticeable at arm’s length, but never overwhelming. This is our most versatile level: ideal for everyday wear, work, social gatherings, and daily rituals. Surrounding: Creates an aura that lingers as you move. Designed for intentional moments: evenings, celebrations, outdoor settings, or when you want a little extra presence.

Not at all. Lower projection doesn’t mean less quality, less complexity, or less longevity. It simply means the fragrance is designed to stay closer to the body rather than filling a room. Many of our customers prefer this because it feels more modern, more wearable, and more respectful in shared spaces.

There’s no “best” level, only what fits your life. • Choose Intimate for calm, closeness, or sensitive settings • Choose Expressive for everyday wear and connection • Choose Surrounding for moments that call for presence and celebration Many customers enjoy having more than one projection level and switching depending on mood, energy, or environment.