There’s a shift happening in the world of fragrance... and I’m obsessed with it. For years, fragrance marketing has told us: “Go big! Be bold! Make an entrance! Leave a trail that haunts strangers for hours!!” (Hello, cleaning aisle at Target) Meanwhile, the rest of us are over here like: “Actually I’d like to smell beautiful without  knocking out everyone in a 12-foot radius.” Welcome to quiet luxury. It’s the idea that confidence doesn’t have to shout. It doesn’t need

A journal of fragrance, lifestyle, and inspiration from our little studio on San Juan Island. Here, we’ll share the stories behind the scents, glimpses of island life, and the rhythms that shape The Boathouse — starting with a bit of an origin story. In the beginning... I thought success meant outworking everyone else. Early mornings, late nights, no days off. Saying yes to everything. Living in a state of permanent hustle… while slowly losing the parts of myself that actu